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macd21 said:
Nikollo said:
So they may have been doing it for the sake of saying, "We did this, we're actively defending our brand to the point of lunacy," so that they have a better case when something is actually infringing upon the brand?
Pretty much. What's more, due to the IP laws in some countries they have to do this as much as possible. The fact that 'Space Marine' is so generic means they have to do it more, not less. It's too easy for someone to claim that his SMs are different from GW SMs. "What, trying to rip off GW!?! Don't be silly! It's just a generic scifi term! I mean sure, my Space Marines are geneticially engineered supersoldiers who wear powered armour and serve an immortal emperor, but they don't use bolters, they use Blastcannons! Totally different!" Someone trying to pull such a trick will use any and all other examples of Space Marines to support his case (and the closer to GW SMs the better). GW needs to have something on record showing that they objected to those other uses so that a future case goes to court they can tell a judge "no, we also feel that these counter-examples are a breach of our IP as demonstrated by our C&D letter issued on the 1st of whenever 2013."
It's stupid and a pain in the ass, but it's not GW's fault that IP law is so ridiculous.
Good to know they probably weren't trying to actually push someone out of the market, and knew that their attempt would be overturned quickly.
Nikollo said:
Good to know they probably weren't trying to actually push someone out of the market, and knew that their attempt would be overturned quickly.
While I don't think they were trying to push someone out of the market, neither do I think they knew that it would be overturned quickly (or at all). I don't think they cared one way or the other. To them this is just a task they need to perform to protect their IP, a type of bureaucratic box-ticking. They look for products using certain key words and try to get rid of any they find. They put the minimum amount of effort into it required unless the product actually does seem to be using their material.
Disclaimer: The views expressed in this post are my own. I do not speak for FFG in any capacity, officialotherwise. To be honest they don't really tell me much about anything, so you can assume I don't know squat.
I mean diddly. I don't know diddly. I did not mention squats. Squats are not making a comeback.
Unless they are. I really don't know!!! Seriously. Though squats were cool. Pity they all got eaten by the 'nids. Or did they?
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